Posts tagged "Los Angeles Times"
Dinosaurs: Branding Beyond Extinction

Dinosaurs: Branding Beyond Extinction

Oh, c’mon, admit it! A wide-eyed, excited, little shiver went up your back at the mere mention of them, didn’t it? Who doesn’t love dinosaurs? I admit it.  I’ve loved them since I was young. I still have my first dinosaur book. I watched the Flintstones with amusement. And in recent years I was a...
Living the Brand: LA Phil

Living the Brand: LA Phil

Programming will always be at the heart of any arts brand. It’s what sustains the arts organization, provides its reason for being, is the focal point for its vision, and provides the platform for the organization to live up to the promise of its brand. The Los Angeles Times reported this past week that the...