Bespoke Team.
Bespoke Process.

For each project we assemble and manage a team of specialists in research, strategy, and design to provide an individualized combination from the following services:

Research and analysis

  • Qualitative and quantitative research
  • Internal and external interviews
  • Communications review
  • Audience analysis
  • Comparables analysis

Strategy and positioning

  • Communications issues, implications, recommendations
  • Position statement and position points
  • Brand attributes
  • Naming, nomenclature, and brand architecture
  • Organization taglines

Design and touchpoints

  • Organization graphic identity
  • Digital and print applications
  • Environmental design
  • Brand activation

Implementation and management

  • Brand guidelines
  • Launch consultation
  • Introduction and training